Businesses – Organizations

Transformational Training and Development
Building Stronger People. Stronger Teams. Stronger Results.
At Focus Life Institute, we believe that every successful business, organization, and ministry is built on one foundation—people who know who they are, how they operate, and how to work effectively with others. Our training is designed to develop the whole person, equipping individuals and teams with the clarity, character, and skills needed to perform at the highest level. We accomplish this through three powerful, integrated frameworks:
Behavioral Clarity Through DISC
We utilize the DISC behavioral model to help individuals understand how they are wired, how others think and communicate, and how to adapt their style for greater effectiveness. This creates stronger communication, reduces conflict, and improves overall team alignment. Dr. Ed has utilized the DISC at The Coca-Cola Company as a Trainer.
Character & Leadership Development – The HEROES Effect:
Our HEROES framework builds the foundation of true leadership: Honor, Excellence, Responsibility, Order, Expectation, and Servanthood.
These principles develop individuals who lead with integrity, build trust, and create cultures of accountability and high performance.
Interpersonal Skills for Team Growth & Customer Excellence
We train teams in the essential interpersonal and soft skills required to succeed in today’s workplace—communication, collaboration, conflict resolution, and customer service. These skills drive stronger relationships,
better teamwork, and exceptional client experiences.
The Results
understanding, character development, and interpersonal skills come together,
organizations experience:
Stronger leadership
More cohesive teams
Higher customer satisfaction
Increased productivity
Improve Efficiencies
Grow Profitability
Dr. Ed – Professional Background
- Fortune 100 Manager and Trainer (37 years of experience)
- Unilever: Manager (10 years): Dr. Turose spent a decade managing and gaining firsthand experience in leadership and strategic management.
- The Coca-Cola Company – Manager & Trainer (27 years): He developed programs and mentored teams, driving success and fostering growth in one of the world’s most recognizable brands.
- Ministry Leadership – (45 years): Dr. Ed has been a servant leader as a Deacon and Elder in his local church, helping to fulfill the local vision to impact and positively influence the territory.
- CEO, Focus Life Institute: Dr. Ed Turose, CEO of Focus Life Institute, equips leaders and teams to eliminate confusion, align with purpose, and execute at a higher level by developing the people behind the performance.
When people are aligned, focused, and developed, performance
accelerates.
For Contact Information for Speaking Engagements, Corporate,
Organizational or Sport Team Training, Please Email Dr. Ed @
ETurose@focuslifeinstitute.com




Business Testimonials
Stronger Team Communication & Productivity:
Our team was experiencing frequent conflict, but this training gave us a clear understanding of each other’s behavioral styles. We learned what drives each person and how to communicate more effectively, which significantly improved both relationships and trust. It also helped us tailor how we communicate as a team—knowing when to be concise, when to provide detail, and how to motivate different personalities. As a result, our one-on-one and team meetings became far more productive and focused.— J.C., Director of
Sales, The Coca-Cola Company
Personal Growth & Better Team Leadership:
This program made a meaningful impact on both my personal and professional life. It gave me a deeper understanding of myself, my team, and even my family. Professionally, I now better understand how each team member works—who excels in preparation, research, or presentation—and can assign responsibilities based on their strengths. This has improved performance, efficiency, and our ability to meet expectations consistently.— B.L., Vice President, The Coca-Cola Company
Managing Multiple Teams with Excellence:
As a manager responsible for key account executives, retail sales teams, and administrative staff, I needed a better way to lead diverse groups effectively. This training provided practical tools that helped me increase productivity, align my teams, and drive stronger results across the board.— J.B., Vice President, Acosta Sales & Marketing
Career Advancement & Increased Confidence:
While preparing for advancement within my organization, this training helped me see my strengths and value in a whole new way. Once I applied what I learned, I quickly experienced growth—earning a promotion and, within six months, transitioning to a new role with a 25% salary increase.— J.D., Division Sales Manager, Reynolds Consumer Products
Improved Collaboration & Team Alignment:
As an administrator, this training helped me better understand not only my peers but also by my managers. Once we recognized our different behavioral styles, we were able to work more cohesively—leveraging each other’s strengths to meet deadlines and achieve team goals more effectively.— M.T., Administrator, Greenwood Group
Mastering Communication Across Personality Types:
One of the greatest benefits of this training was learning how to adapt my communication style to different DISC personality types. It has equipped me to better understand, lead, and manage a diverse team—resulting in stronger collaboration and improved outcomes.— J.M., National Account Executive
One of the Best Trainings in My Career:
Ed delivered exceptional training in leadership and soft skills that had an immediate impact on our team.We developed stronger relationships, gained practical tools we could apply right away, and elevated our overall performance. I would rank this among the best trainings I’ve experienced in my 20-year career with Fortune 100 companies.— K.C., National Account Executive, The
Coca-Cola Company
Construction / Real Estate Growth:
Dr. Ed partnered with our company during a critical growth phase, helping us strategically plan expansion across construction, real estate, and acquisitions. He began by profiling our existing team and aligning each individual to the role where they could perform at their highest level. We then utilized his Position Match system to successfully hire new team members who were the right fit for both the role and our culture. Beyond strategy and hiring, Dr. Ed provided exceptional leadership and character development training, along with valuable insight that strengthened our entire organization.— L. Z., Zehr Construction
Breaking Revenue Barriers:
Our company had reached a revenue plateau and needed direction to break through to the next level. Dr. Ed came in and delivered the clarity, training, and strategic focus our team needed. He helped us refine our hiring approach, strengthen our internal alignment, and implement the right systems to achieve our goals. His insight not only helped us grow but also gave us a clear vision for the future of our company.— L. B., Huzzy’s Refrigeration
Business Consolidation & Team Alignment:
During a major transition as we consolidated from two locations into one primary outlet, Dr. Ed provided the guidance and structure we needed to make the process smooth for both leadership and employees. He played a key role in developing our team’s customer service skills and helped us hire individuals who aligned with our company culture. His support made a significant difference in both our transition and long-term success. G. R. Agway
International Impact & Team Development:
Even with our company based in Canada, Dr. Ed effectively worked with our team to deliver impactful
sales and behavioral training. He helped us identify and place the right people in the right roles, strengthening our overall performance. In addition, his strategic insight into marketing helped position our brands for growth on a global scale.— Larry van den Berghe, Massload